Reduce No-Shows

A Galveston fishing charter is losing thousands because clients forget, cancel, or show up late. They need a reliable way to make customers show up and commit. This use case explores how Mallard Bay's automated reminder system, deposit collection, and clear communication policies help fishing charters dramatically reduce no-shows and protect their revenue. By implementing strategic booking confirmations, upfront deposits, and automated follow-ups, outfitters can ensure their calendar stays full and their trips run as scheduled.

The Problem

No-shows go beyond frustration — they cost real money.

When clients don't take their reservation seriously, your business suffers.

  • Wasted captain time and crew preparation

  • Fuel and resources spent with no return

  • Prime calendar slots left empty

  • Unpredictable scheduling and revenue

The Solution

Mallard Bay makes customers show up — literally.

By keeping clients informed — and financially committed — show-up rates increase dramatically.

How we help reduce no-shows:

  • Automated reminders via email & SMS

  • Upfront deposits to secure and confirm bookings

  • Clear confirmation emails with trip details & expectations

  • Cancellation policies that actually work

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